Jenna Bush Hager Unveils a Daring New Haircut Live on the ‘Today’ Show: ‘That’s So Short!’

In an exciting and unexpected segment of the show, co-host Jenna Bush Hager revealed a striking new haircut live on air, generating a buzz among fans and colleagues alike. Jenna’s signature long hair was transformed into a chic, shorter style during the broadcast, eliciting surprised gasps and cheers from the audience and her fellow hosts.

This makeover was part of a fun entertainment and spontaneous segment, featuring celebrity hairstylist Chris Appleton, known for his work with stars like Jennifer Lopez and Kim Kardashian, as he expertly cut several inches off Jenna’s hair. At 43, Jenna appeared both apprehensive and excited as Appleton worked to create a sleek, shoulder-length bob adorned with soft, face-framing layers.

“That’s so short!” Jenna laughed as she caught her first lookwhen sew in the mirror, running her fingers through her new hairstyle. Her  co-host Hoda Kotb, along with guest co-hosts Sheinelle Jones and Dylan Dreyer, eagerly showered her with compliments. “You look amazing! It’s so modern and fresh,” Hoda exclaimed, while Sheinelle chimed in, “This is giving major boss energy!”

Fans quickly took to social media to share their enthusiastic responses, with many praising Jenna’s bold choice. “Jenna’s haircut is EVERYTHING! She looks so youthful and stylish,” one viewer wrote on X. Others noted how the shorter style highlighted her features, commenting, “That bob is perfect for her! Love the confidence!”

The live haircut highlighted not just a refreshing change in style, but also Jenna’s playful and relatable nature. She shared that she felt a mix of nerves and excitement before the cut, joking, “I haven’t had hair this short since my college days!” Appleton, who had consulted with her prior, mentioned that the cut was crafted to be low-maintenance yet adaptable, perfect for Jenna’s hectic life as a mother of three, author, and TV personality.

While it’s not the first time Jenna has transformed her look on the  show, this change is certainly one of her most dramatic. The segment concluded with Jenna beaming, clearly delighted by her new appearance. “I feel like a new woman!” she declared, playfully tossing her hair for the cameras.

What are your thoughts on Jenna Bush Hager’s bold new bob? Let us know in the comments below, and stay tuned to  for more exciting moments with Jenna and the team!

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